Personal Branding

For Female Professionals

Create your Personal Branding and Own your Career Success!

Are you a hard working woman in the mid of her career, yet are not considered for a promotion or offered an interesting job opportunity? In todays competitive world you want to position yourself in a way to be seen for your unique strengths and expertise AND align your career vision/goals with your job.

The outcome: Fulfillment, motivation and appreciation at work! Working smarter instead of harder!

Wherever you stand in your career – alignment and adjustment of how you are perceived at your current job can attract your next promotion, new opportunities, roles, projects, new clients, etc. We spend 1/3 of our day (if not more) at work – wouldn’t it be a great feeling to enjoy the time there to the fullest? Feeling appreciated, growing, learning, collaborating, being in your strengths?

If this speaks to you, you might want to consider to take your career in your own hands and work first on your self-awareness of your life/career vision and goals, your strengths and skills and then evaluate if you focus on your career vision and how you are perceived.

Any small adjustments will have an impact.

Maybe this is the right time for you to work together in a small group of amazing international female professionals guided by professional career coaches to

overhaul and re-position yourself current persona brand. See all detail about our 8-weeks-step-by-step Personal Brand building workshop.

All workshops are held in English language only.

What our Participants say

Start date: January, 2022

Personal Branding – Position Yourself Aligned with your Career Goals

Intense Workshop to develop and implement step-by-step your unique personal branding
Workshop, hands-on
8 live sessions a 90 min
Positive Intelligence Assessment and debrief
3 Coaching sessions incl One-on-one feedback
Brand messaging
Behavior adjustments

With your personal brand you are seen by the right people as highly competent and capable at your workplace and industry. Working aligned with your values and vision, within your unique strengths and authentic personality allow you to not only being more successful but also living a more fulfilled life.

Read more details below

Personal Branding Advanced – 8-Weeks Step-by-Step Workshop – next start: January 2022

 The goal of the advanced Personal Branding workshop is to build your unique personal brand step-by-step, so that you know how to position yourself best and set yourself up for success by being seen and recognized for your expertise, special skills and your personality.

Details from start to finish

  • In our initial conversation (30 min), we evaluate your current job positioning and what benefits you see in the 8-weeks-workshop
  • You take the Positive Intelligence (PIQ) Assessment before the workshop start date, that will help you see your mental saboteurs
  • Each week we meet in our 90-min- live workshop sessions (Modules 1 to 8) and develop your personal brand in a step by step interactive process
  • In-between the live workshops you work on your individual action guide, work book and learning buddy and apply action steps
  • Our 1-on-1 coaching sessions include feedback on your action guide and helping you overcome mental obstacles
  • In our WhatsApp group we support you by answering questions
  • To continuously strengthen your new positioing, we meet again 5 weeks after finishing the course

What makes this workshop unique AND successful

  • Small groups of max. 8 amazing ladies
  • Developing your career success in a save environment
  • Ongoing feedback, challenges and support of success-proven experienced certified executive leadership coaches
  • We aim for participants’ diversity in all possible aspects
  • Building a strong network because of the internationality of this course and the mix of cultures and industries
  • You experience a combination of increased self-awareness, (self)-leadership, entrepreneurial thinking and mindset / behavior change
  • No risk – money back guarantee after the first module

Content of the 8 modules – step-by-step

Module 1: Purpose of your personal brand

Module 2: Your career vision & goals (at your current or new job)

Module 3: Your self image

Module 4: Your brand message – your brand statement

Module 5: Develop your brands visual style

Module 6: Optimize your online and offline communication

Module 7: Leverage your positioning through your network

Module 8: Manage your personal brand

Outcome and objectives

  • Getting recognized and known at work
  • Understanding how to position yourself internally and externally
  • Clarity about your life values, your career vision and goals
  • Adjusting your perception by others toward your next career level
  • Understanding and removing self-sabotage mechanism
  • Boosting your self-confidence and self-awareness
  • Knowing your unique skills, strengths and expertise
  • Observable and subtle communication skills
  • Building a strong internal and external network

Contact us for your an initial conversation to evaluate your current positioning:


Your Personal Branding Team

Sabine Wieger

Executive Leadership Coach

Professional Certified Coach via ICF

Clare Merlo

Executive Leadership CoachProfessional Certified Coach via ICF

Sabine works with leaders to boost their (self) leadership skills and entrepreneurial thinking to reach their personal and professional goals and aspirations. Through discovery of their own uniqueness, strengths and potential, and positioning them most effectively in their roles, her clients accelerate their career and business success.

Most recently, Sabine has been coaching and guiding leaders through agile / teal transformation towards human-centric workplaces, to help them optimize the impact on their roles and discover new opportunities opened by organizational change. Her success-proven method is sustainable and environmental friendly, coaching virtually with leaders around the world for more than 10 years accruing 1300+ of client coaching hours.

Sabine is an energetic, dynamic, dedicated and passionate leadership and business development professional with over 25 years experience in business and leadership development in US and European markets.

Clare has been coaching for 10 years, actively accruing 1250+ of client coaching hours. As a facilitator of the Personal Branding workshop, Clare guides you through developing your mental fitness. Through awareness and focus techniques, you will learn to meet life’s challenges by quieting your inner critic, thus allowing you to courageously take on career and business challenges, with greater ease and less stress.

Clare has wide-ranging experience in finance and non-for-profit, technology consulting for the United Nations in Italy at the Food and Agriculture Organization, the World Food Programme and as the Director of Business Solutions in Miami.

She has experience coaching teams and leaders through a worldwide change initiative at the Office for the Coordination of Humanitarian Affairs (OCHA) in New York and Geneva, Switzerland and UNON, Nairobi, Kenya that we can draw upon. As an Executive Coach to the Florida Leadership Development Program 2019 cohort, she worked with high potential Government staff.

Frequently Asked Questions about Personal Branding

What is the difference between Personal Brand and Business Brand?

A business brand is built around an identity you create for your business and is independent of your personal name. A personal brand is built around you personally.

What is the benefit of creating a Personal Brand?

As personal branding is about your personality, your expertise and unique skills, the main benefit is to take the opportunity to stand out and be seen for what and how you want to be seen depending on what you are aiming to accomplish. For an universal answer to the question: the development of your personal brand will accelerate your professional success.

How do you start creating your Personal Brand?

Start with an evaluation and self-reflection of the positioning at your current job. How are you perceived and for what are you known for? Are you seen how you want to be seen? And are you known for the skills and expertise that you want to be known for? How does your current positioning align with your career vision and goals?

What is the definition of Personal Branding in a corporate environment?

Personal branding in a corporate environment is the conscious and intentional effort to create and influence perception of an individual by positioning them as an authority in their expertise, industry, elevating their credibility, and differentiating themselves, to ultimately advance their career, increase their circle of influence and have larger impact.

Why is a Personal Brand important for your career advancement?

Your personal brand is key to your professional success as it gives you the opportunity to emphasize your strengths, skills, expertise and passions to help set you apart from others. A strong personal brand will make sure that people know you as the authentic and unique professional you want them to see you.

What are some tips for a strong Personal Brand?

Consistency and authenticity: Act in a way that fits in with your perceived image. Ensure that your personal brand matches what people say about you in your absence.

Let’s talk about your current personal branding

Contact us for a free 20 min evaluation of your current personal brand at work

Contact us